How To Grow Instagram Followers Organically | Followers.io

Maddy Osman
Maddy Osman
1 week ago
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ALT: How To Grow Instagram Followers Organically  | Followers.io

So, you’re wondering how to grow Instagram organically.

You’ve probably thought of buying followers to grow the numbers. 

But again, you’ve changed your mind since the Instagram algorithm will spot you a mile away. Your account could get banned. 

What now?

While some users buy fake followers and others use Instagram bots, these shortcuts will only work for the short-lived. Growing your audience organically is a better option.

So, how to grow Instagram followers organically?

There are foolproof ways to gain real followers and boost your following safely. With the right strategy, you have the chance to show off your brand and make your business stand out. If you want to learn how to grow Instagram followers organically, read on.

Here’s what we’ll cover: 

How To Grow Instagram Followers Organically

Consistent Posting

Run Contests and Promotions

Engage Other Accounts

Use Instagram Stories

Use Relevant Hashtags

Go Live on Instagram

Promote Instagram on Other Channels

Final Thoughts: How To Grow Instagram Organically

How To Grow Instagram Followers Organically

  • Consistent Posting

  • Run Contests and Promotions

  • Engage Other Accounts

  • Use Instagram Stories

  • Use Relevant Hashtags

  • Go Live on Instagram

  • Promote Instagram on Other Channels 

Whether yours is a private or business account, you need to work smart to maintain steady growth. Spammy tactics that tout growth through buying followers will only harm your account.

Although they help, achieving organic Instagram growth isn't just about having a solid Instagram profile, producing high-quality Instagram content, and keeping your Instagram feed updated. 

There are other ways to keep an engaged audience and gain organic followers as long as you're patient and invest your time correctly. Here are some proven strategies on how to grow Instagram followers organically:

Consistent Posting

The fairest thing you can do for your followers is to be consistent with the type of content you put out and the time you post it. A consistent posting schedule is an excellent way to let your followers always know what to expect and at what time. 

The thing is, anyone following you does so because they like what you have on your account. Posting different topics may cause users to unfollow. 

Moreover, post timing should be part of your overall strategy. To do this, you must study your demographic's viewing habits. The best time to post every day is the time most active on Instagram. Review and test out several posting times to see what works for you.

Run Contests and Promotions

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ALT: How to grow Instagram organically: Product promotions and contests

If you want to drive massive traffic and engagement rate on your account, consider hosting an Instagram contest. It is a fantastic way to engage your followers publicly or via direct messages. It will help you drive growth and meet your social media marketing goals. 

You can offer discounted prices for products or services or free stuff in exchange for users who tag others to your account. If you do this regularly, your followers will hang around hoping to take part in the next event. 

You can also run short promotions giving exclusive discounts and giveaways to your followers through videos on IGTV or with the help of influencers. That should encourage new users to follow you on the spot. 

Engage Other Accounts

If you want others to engage with your brand and follow you, engage with them too. Respond with your brand account and show others that you’re honest and human. You want people to know that you exist in the real world. 

Do this by following back your followers, liking other people’s posts, and commenting on their content. Be positive and true to yourself, and you’ll build an account with a significant following.

Show some personality and use simple language to respond to comments that you receive on your posts. If you can create rapport with your followers beyond the contests and other standard content, you’re likely to gain a loyal Instagram community.

Use Instagram Stories

Sometimes called Insta stories, over two million brands are using stories to build their follower count. The good thing about Instagram stories is that they display at the top of the main screen with a colored ring surrounding your profile photo.

Stories are attention-grabbing and very tempting to watch because they disappear after 24 hours, driving up engagement for Instagram users who don't want to miss them.

Use Relevant Hashtags

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ALT: How to grow Instagram organically: Use hashtags 

The Instagram algorithm is data-driven, and hashtags are one of the strategies you can use to boost your follower growth. A hashtag on Instagram gives context to the post you share and helps the algorithm determine who should see your posts.

But hashtags are only effective if used in the right way. Your hashtags should be relevant to your Instagram audience and the content you’re sharing. In other words, your hashtags will depend on the type of content you’re sharing and who your target audience is.

Go Live on Instagram

Instagram Live is a top social media marketing strategy where you use video to engage your followers. Instagram live comes as an unedited video stream you invite your followers to connect and engage with you. 

Your followers can comment and ask questions as the live session continues. It’s good to host weekly sessions to maximize engagement.

Promote Instagram on Other Channels 

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ALT: How to grow Instagram organically: Promote your Instagram account on other channels

Promoting your Instagram on other social media platforms is another way to market your account and grow your follower base. For instance, you can connect your Instagram account to Pinterest. 

You can do this by pinning your Instagram posts. That will give you more traffic and engagement to your content over time. 

Depending on your preferred platform, you can also direct new followers to your account through social media, including Facebook, TikTok, and Twitter.

Final Thoughts: How To Grow Instagram Organically 

There are lots of growth tips on how to get more Instagram followers organically. These methods include running contests, cross-platform promotions, and the use of hashtags

Your Instagram analytics should help you see whether the growth strategies are working right and whether there’s anything you need to refine.

Besides the strategies we have discussed, are there other tactics that have worked for you?

Feel free to give us your feedback. Our expert team is also ready to answer any questions concerning the growth of your Instagram account. Talk to us today


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